Provision of Optimisation Agreement (AB Testing)

A Contract Award Notice
by DEPARTMENT FOR INTERNATIONAL TRADE

Source
Contracts Finder
Type
Contract (Services)
Duration
2 year
Value
£39K
Sector
TECHNOLOGY
Published
06 Dec 2024
Delivery
29 Nov 2024 to 29 Nov 2026
Deadline
28 Nov 2024 23:59

Related Terms

Location

Geochart for 1 buyers and 1 suppliers

Description

This contract covers the provision of an advanced A/B testing tool to support the Department for Business and Trade's (DBT) mission of enhancing digital performance and enabling data-driven decision-making across its services. DBT is procuring this tool to optimize user experiences, improve website and application performance, and enhance the effectiveness of marketing campaigns. The contract was awarded to Wingify Software Private Limited on the 29/11/2024 and the term runs until 29/11/2026.

Award Detail

1 Wingify Software Private (Delhi)
  • Value: £38,990

CPV Codes

  • 48000000 - Software package and information systems

Indicators

  • Contract is suitable for SMEs.
  • Contract is suitable for VCOs.

Other Information

contract redacted VWO Order Form (Longform)_redacted_Redacted.pdf

Reference

  • tender_455368/1433051
  • CF 5e9fd32d-9dff-4cb5-b865-b70aabdeee3b

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