Media Agency Services
A Contract Award Notice
by BRITISH FILM INSTITUTE
- Source
- Find a Tender
- Type
- Contract (Services)
- Duration
- not specified
- Value
- £400K
- Sector
- PROFESSIONAL
- Published
- 12 Mar 2025
- Delivery
- not specified
- Deadline
- n/a
Related Terms
Location
London:
1 buyer
- British Film Institute London
1 supplier
- Aka Promotions London
Description
The BFI is seeking an experienced media agency to deliver all-channel and all-business area paid media planning, buying and campaign delivery and optimisation, with a focus on digital channels. The business areas include all under the BFI brand, nationally and internationally, but excludes Global Screen Fund and other BFI funded partner projects eg Escapes. Each business area operates with discreet KPIs and within a variety of parameters and have separate but often over-lapping audiences all engaged at some level with the BFI brand and experience. An essential requirement for a media agency is experience of working with a complex, overarching brand that operates multiple touchpoints for customers and audiences, in an arts, heritage, film, TV, government or education environment. The successful agency must be able to demonstrate previous experience of achieving a range of KPIs and campaign metrics within multiple campaign briefs, including commercial and engagement.
Total Quantity or Scope
BFI is seeking an experienced media planning and buying agency to deliver all-channel and all-business area paid media planning, buying and campaign delivery and optimisation, with a focus on digital channels. … A successful agency must be able to demonstrate previous experience of achieving a range of KPIs and campaign metrics within multiple campaign briefs, including commercial and engagement.
Award Detail
| 1 | Aka Promotions (London)
|
Award Criteria
| Quality | 80 |
| Cost | 20 |
CPV Codes
- 79340000 - Advertising and marketing services
- 79413000 - Marketing management consultancy services
- 79342000 - Marketing services
Other Information
** PREVIEW NOTICE, please check Find a Tender for full details. ** The Contract has been awarded for 2 years initially with an option to extend for an additional 2 years.
Reference
- ocds-h6vhtk-0487f4
- FTS 008945-2025