ID 5827739 - DfI - Advertising service to promote safe and sustainable travel in Northern Ireland

A Tender Notice
by DEPARTMENT FOR INFRASTRUCTIRE

Source
Find a Tender
Type
Contract (Services)
Duration
3 year
Value
£4M
Sector
PROFESSIONAL
Published
20 Jun 2025
Delivery
01 Oct 2025 to 30 Sep 2028
Deadline
24 Jul 2025 22:59

Related Terms

Location

Northern Ireland:

Geochart for 1 buyers and 0 suppliers

Description

DfI - Advertising service to promote safe and sustainable travel in Northern Ireland The Department for Infrastructure (DfI) wishes to appoint a Contractor to provide advertising and related services to deliver a range of advertising campaigns. The Contract will be for an initial period of three years followed by two optional extension periods of up to 12 months each. The Supplier will be required to provide a comprehensive suite of services including creative development and strategy, advertising (traditional and digital), creative design and content creation, copywriting, campaign management and evaluation to ensure value for money and impact amongst its target audiences. This advertising campaign Contract will be made up of several separate strands, each funded by the responsible Business Area within DfI.

Renewal Options

It is anticipated that there will be a further two optional extensions of up to 12 months each.

Award Criteria

AC1 - Strategic Solution Please see tender documents for full details
AC2 - Media Strategy, Rationale and Media Plan Please see tender documents for full details
AC3 - Social Value Please see tender documents for full details
AC4 - Key Personnel Experience Please see tender documents for full details
AC5 - Proposals for research and evaluation Please see tender documents for full details
AC6 - Total Campaign Delivery Cost Please see tender documents for full details
AC7 - Average Hourly Rate Please see tender documents for full details
AC8 - Creative Proposal (Presentation) of AC1 campaign Please see tender documents for full details

CPV Codes

  • 79340000 - Advertising and marketing services
  • 79341000 - Advertising services
  • 79341400 - Advertising campaign services
  • 79341200 - Advertising management services

Indicators

  • Renewals are available.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. **

Reference

  • ocds-h6vhtk-055129
  • FTS 034160-2025

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