Strategic Review of Key Destination Brands for East Midlands

A Contract Award Notice
by NOTTINGHAMSHIRE COUNTY COUNCIL

Source
Contracts Finder
Type
Contract (Services)
Duration
3.5 month
Value
£43K
Sector
PROFESSIONAL
Published
15 Dec 2025
Delivery
01 Dec 2025 to 13 Mar 2026
Deadline
21 Nov 2025 12:00

Related Terms

Location

Geochart for 1 buyers and 1 suppliers

1 buyer

1 supplier

Description

Assess the current positioning, visibility, and effectiveness of East Midlands destination brands among key visitor and influencer segments. • Benchmark these brands against comparable UK regional destinations to identify their strengths, weaknesses, and untapped opportunities. • Identify overlaps, gaps, and opportunities for synergy between brands within the combined authority area. • Recommend strategies for differentiation, collaboration, and maximising market impact. • Evaluate digital presence, stakeholder engagement, and narrative authenticity, ensuring brand stories align with visitor expectations and reflect local heritage

Award Detail

1 Brandfinance (London)
  • Value: £43,470

CPV Codes

  • 79340000 - Advertising and marketing services

Indicators

  • Contract is suitable for SMEs.
  • Contract is suitable for VCOs.

Reference

  • NOTTSCC001-DN800509-26671751
  • CF d1bdea35-9aab-474a-ab96-018f67951512

Domains