The Provision of Marketing, Campaigns, and Media Buying Services

Location

Cheltenham

Description

The Provision of UG Student Recruitment Marketing, Campaigns, and Media Buying Services for the University of Gloucestershire.

Total Quantity or Scope

University of Gloucestershire (UoG) is seeking to appoint an experienced and reputable supplier to provide marketing, communication and brand services for a 3-year period starting on 20 March 2026 and finishing on 19 March 2029. The University reserves the right to extend the contract agreement by a further year at its sole discretion. The contract will be awarded based on Media planning, buying & execution for an annual undergraduate student recruitment campaign. This could be setup in the current format of the three separate core recruitment campaigns across the year (Apply, Open Days & Clearing) - up to £500,000 pa, including all media and management fees, or it could be a single annual or 18-month campaign that reflects the full recruitment cycle with multiple phases to encompass the different and changing actions we want our audience to make.

Award Detail

Award Criteria

CPV Codes

• 79340000 - Advertising and marketing services

Indicators

• Award on basis of price.