Creative Services, Media Planning & Buying and Search Engine Optimisation
A Contract Addendum Notice
by TRANSPENNINE TRAINS LIMITED
- Source
- Find a Tender
- Type
- Contract (Services)
- Duration
- 2 year (est.)
- Value
- ___
- Sector
- PROFESSIONAL
- Published
- 30 Jan 2026
- Delivery
- To 30 Jan 2028 (est.)
- Deadline
- n/a
Related Terms
Location
Manchester
1 buyer
- Transpennine Trains Manchester
Description
There will be three Lots to this procurement: 1. Creative Services - development and delivery of integrated through-the-line marketing campaigns. The detail of such campaigns will be defined in a brief with the ITN. 2. Media Planning & Buying - • High-level media buying strategy, aligning the media approach to holistic business priorities and specific marketing objectives. • Tactical channel planning, across both Above The Line and Below The Line channels, with the ability to engage audiences across multiple touch points. • Campaign analysis and evaluation, enabling campaign delivery to be monitored, thereby ensuring an optimal approach and best return for the client. 3. Search Engine Optimisation - plan and support the implementation of TPE’s SEO strategy which covers content optimisation, technical SEO and backlinks. Please refer to the attached Memorandum of Information.
Ammendments to Previous Notice
2. II.1.5 Value excluding VAT: £14,000,000
Value excluding Excluding VAT: £14,000,000 £21,000,000
3. II.2.6 2 Value excluding VAT: £10,000,000
Value excluding VAT: £10,000,000 £17,000,000
4. V.1 A contract/lot is awarded: No five.1) Information on non-awardV.1) Information on non-award The contract/lot is not awarded Other reasons (discontinuation of procedure)
A contract/lot 1 is awarded: No five.1) Information on non-awardV.1) Information on non-award The contract/lot is not awarded Other reasons (discontinuation of procedure) to: VCCP A contract/Lot 2 is awarded to: Wavemaker A contract/lot 3 is awarded to: McCann
CPV Codes
- 79340000 - Advertising and marketing services
Other Information
To view this notice, please click here: https://www.delta-esourcing.com/delta/viewNotice.html?noticeId=1010889399 GO Reference: GO-2026130-PRO-34456035
Reference
- FTS 008695-2026