Welcome to Fife Marketing Campaign

Location

Throughout Fife

Description

Fife Council requires to appoint a Contractor with the capability, expertise and creativity to develop and deliver an integrated marketing campaign under the Welcome to Fife brand, to raise awareness of Fife as a visitor destination, increase traffic to the Welcome to Fife website, and to ultimately increase visitor numbers to Fife.

Renewal Options

The agreement can be extended for a maximum total period of an additional 24 months. Fife Council may require additional purchases under this contract which have not been specifically detailed in the "specification" however any additional purchases will be in full accordance with the requirements of Regulation 72 of the Public Contract (Scotland) Regulations 2015

Award Criteria

CPV Codes

• 79342000 - Marketing services
• 79342100 - Direct marketing services
• 79340000 - Advertising and marketing services
• 79413000 - Marketing management consultancy services

Indicators

• Bids should cover the whole contract.
• Options are available.
• Renewals are available.
• Professional qualifications are sought.
• Staff qualifications are relevant.
• Award on basis of price.

Other Information

NOTE: To register your interest in this notice and obtain any additional information please visit the Public Contracts Scotland Web Site at https://www.publiccontractsscotland.gov.uk/Search/Search_Switch.aspx?ID=824956. The buyer has indicated that it will accept electronic responses to this notice via the Postbox facility. A user guide is available at https://www.publiccontractsscotland.gov.uk/sitehelp/help_guides.aspx. Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems. Community benefits are included in this requirement. For more information see: https://www.gov.scot/policies/public-sector-procurement/community-benefits-in-pr... A summary of the expected community benefits has been provided as follows: A scored question has been included within this tendering process. Full details found in the tender documentation. (SC Ref:824956) Download the ESPD document here: https://www.publiccontractsscotland.gov.uk/ESPD/ESPD_Download.aspx?id=824956