VisitScotland Global Strategic Communications and Media

Location

Edinburgh

Description

A supplier is required to lead VisitScotland Business Events’ global strategic communications, positioning Scotland as a worldclass, policy aligned business events destination. It is needed to amplify the work of the BE team to manage an international press office; shape messaging for major global tradeshows and support the development of national initiatives including a new National Influencer Network, and the forthcoming National Business Events Strategy.

Total Quantity or Scope

A supplier is required to lead VisitScotland Business Events’ global strategic communications, positioning Scotland as a worldclass, policy aligned business events destination. It is needed to amplify the work of the Business Events team to manage an international press office; shape messaging for major global tradeshows and support the development of national initiatives including a new National Influencer Network, and the forthcoming National Business Events Strategy. … The Contract will be awarded for an initial period of 12 months, with the option to award it for two further 12 month periods (subject to satisfactory supplier performance and ongoing requirement)

Renewal Options

Two 12 month optional extensions are included

Award Criteria

CPV Codes

• 79416000 - Public relations services
• 79416200 - Public relations consultancy services

Indicators

• Bids should cover the whole contract.
• Renewals are available.
• Professional qualifications are sought.
• Award on basis of price.

Other Information

This supplier is further needed to elevate and to maintain Scotland’s visibility and credibility on the global stage, influence key decisionmakers across sectors, strengthen policy-aligned storytelling, and ensure Scotland is recognised internationally as a leader in business events that drive economic, societal, and knowledge exchange impact. The appointed supplier will work closely with the sole existing dedicated business events PR supplier in North America which has focus almost exclusively on Corporate & Incentive geographical markets, as well as the VisitScotland Corporate Affairs team. NOTE: To register your interest in this notice and obtain any additional information please visit the Public Contracts Scotland Web Site at https://www.publiccontractsscotland.gov.uk/Search/Search_Switch.aspx?ID=836051. The buyer has indicated that it will accept electronic responses to this notice via the Postbox facility. A user guide is available at https://www.publiccontractsscotland.gov.uk/sitehelp/help_guides.aspx. Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems. (SC Ref:836051) Download the ESPD document here: https://www.publiccontractsscotland.gov.uk/ESPD/ESPD_Download.aspx?id=836051